Senior Digital Campaigns Manager

Job description

Location: Bangladesh (Remote)

Primary purpose of role:

We are looking for a Digital Marketing expert to assist with the management of PPC campaigns across multiple platforms with a clear testing approach and actionable analyses to drive results. You’ll also be responsible for building and executing our SEO strategy.


Essential functions:


  • You will be responsible for the day-to-day management of PPC campaigns
  • You will assist in creating daily, weekly and monthly reports and providing analysis around campaign performance
  • Develop and execute the strategy and tactics for SEO
  • Confident in reviewing Conversion Goal, Event setup and advising on tracking implementation and attribution
  • Execution of bid & budget management to achieve business KPIs
  • Account optimisations including SQR & keyword build outs, bid modifier analysis, and ad copy testing and always finding ways to improve the performance



Job requirements

Qualification:

  • 5+ years' experience in managing PPC accounts and digital marketing
  • Experience working with Google Ads, Bing, Facebook, Instagram and Twitter
  • Experience with Google Analytics, Google Tag Manager, and other analytics tools
  • Proven track record of delivering improvements in SEO



Special skills:

  • Attention to detail and commitment to performance optimisation
  • Strong analytical skills, with the ability to understand the reasons behind performance changes in accounts.